India has some of the most comprehensive and strictly enforced regulations regarding unsolicited commercial communications. Any marketing service operating in Bihar (or anywhere in India) must rigorously adhere to these laws:
Telecom Commercial Communications Customer Preference Regulations (TCCCPR) 2018 (TRAI Regulations):
Consent-Based Framework: This is the bedrock of legitimate telemarketing and SMS marketing in India. It mandates a consent-based framework for all commercial communications.
Customer Preference Register (National Do Not Call Registry – NDNC/NCPR): All commercial callers and SMS senders must scrub their lists against the NDNC Registry.
Consumers Legal and register their numbers
here to opt out of unsolicited commercial communications. Calling or texting a number on the NDNC is a severe violation.
Header Registration: All commercial messages must be sent using registered headers (Sender IDs for SMS).
Consent Scrubbing: Even if a kenya phone number list number is not on the NDNC, you still need valid consent. TRAI regulations define clear types of consent (Explicit and Implied) and require consent to be stored and maintained digitally on the Distributed Ledger Technology (DLT) platform managed by telecom operators.
Consent Acquisition: You must acquire latest comments consent through specific, verifiable methods (e.g., web forms, SMS-based opt-in, mobile apps) and register this consent on the DLT platform.
“Grace Period” for Consent: There’s a limited period for consent validity, after which it expires.
Fines: TRAI imposes hefty fines for violations, escalating with each transgression, and can also lead to suspension of telecom services (telephony, SMS headers).
The Information Technology Act, 2000 (and subsequent amendments):
While not solely focused on telemarketing
this act deals with cybercrime and privacy. Misuse of personal data obtained without consent or through fraudulent means can fall under its purview.
Consumer Protection Act, 2019:
Empowers consumers to file complaints against unfair trade practices, including unsolicited and deceptive marketing communications.
Mobile Number Lists in Bihar for Marketing Services: Navigating Opportunities and Strict Compliance
For marketing services looking to penetrate be numbers the vast and growing consumer base in Bihar, India, the idea of acquiring mobile number lists categorized by region (like Bihar) can seem like an attractive entry point for SMS marketing, telemarketing, or WhatsApp campaigns. With a large population and increasing mobile penetration, Bihar presents significant market potential. However, like all forms of direct marketing in India, utilizing such lists is subject to stringent regulations designed to protect consumer privacy and prevent unsolicited communications.